Won the Good Design Award 2018 – Colander & Bowl, Reion

October, 2018

Good Design Award 2018
Good Design Award 2018
It was a great honor to announce that Colander and Bowl I designed for Like-it Inc., and Reion designed for FSX Inc. had won the Good Design Award of Japan, 2018. The Good Design Award is an annual award organized by the Japan Institute of Design Promotion and is given to the best in a wide range of fields such as industrial products, business models, and event activities.
The jury commented for Colander and Bowl, “Rice Washing Colander and Bowl is made of elastic-plastic material that focuses on washing rice effectively. It is not a mesh but a three-dimensional shape like the duckboard, which makes it possible to drain water through the slit of uniformity width. That slits are so beautiful. The rim is thin and completely circular but making the overall shape with this thinness is not an easy task considering the molding process. That's definitely an attitude of the manufacturer and the designer's thoughts. The overlap between the colander and the bowl is also pleasant. It is not only for washing rice but for various types of cooking. Moderately soft materials, textures, proportions, and details, this is an excellent product that is well thought out.”
The jury commented for Reion, “There was almost nothing well-designed products ever. But this design was praised for its simplicity and dignity. The modularized and unified design, and the water basin designed with the usage scenarios in mind, can also contribute to the expansion of the way of use like in offices and nail salons. There were also comments that the form explains the function. The idea of a subscription-based business model was also evaluated.”

Colander and BowlとReionグッドデザイン賞2018を受賞しました。グッドデザイン賞は公益財団法人日本デザイン振興会の主催で、工業製品からビジネスモデル、イベント活動など幅広い領域を対象として、毎年優れた物事に贈られています。
Colander and Bowlについての審査委員の評価は次の通り。「米の研ぎ方に拘った樹脂製のザルとボウル。米研ぎでは米の脱落には気を使うが、網目ではなくスノコを立体的にしたような形状で、均一な幅のスリットから水を流す。そのスリットが美しい。フチが薄く、綺麗な円になっているが、この薄さで全体の形を維持するのは成型の工程を考えると簡単なことではない。メーカーの姿勢とデザイナーの思いが伝わって来る。ザルとボウルの重なり具合も気持ち良い。米研ぎに限らず多種多様な調理での使用も可能である。適度に柔らかな素材、質感、プロポーション、細部、良く考え抜かれた秀逸なプロダクトと言える。」
Reionについての審査委員の評価は以下の通り。「従来しっかりとデザインされたプロダクトが少ない中で、シンプルで重厚感のあるデザインを実現している点が評価された。モジュール化され統一されたデザイン、使用シーンを踏まえて設計された水受けなども使用されるシーンの拡大(オフィスやネイルサロンでも使いうる)に寄与しうる。形が機能を説明しているといったコメントもあった。またサブスクリプション型のビジネスモデルを検討中という試みも評価の対象となった。」